To whom it may concern:
Dear Sir,
It's difficult to say if 24Ghanta is an ad channel or a news channel.Perhaps you telecast more ads than news or it's 50-50 in proportion.In fact, those who invest in ads hardly get their return as during long ad session the viewers switch over to other channels( at least I do it) where some programs are being telecast.What's more,quality of ads now a days have so deteriorated that they are not worth viewing.Ads are in most cases very silly and irritating.There're very few imaginative and innovative ads that could hold viewers on to the channel.Admittedly, sans ads it might be difficult for you to defray the expenses of running your channel and the falling standard of ads are not your fault either.But your seemingly the-more-the-merrier concept proves a trial of patience to the viewers.A day might come,I'm afraid,when the news items would be displayed in scrolls and ads in the rest of the screen all the time.
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